Rockbilly & Vintage 1940s & 1950s Inspired Clothing for Modern Day Pinup Girls!
Manufactured the UK!


A Short History Of Miss Fortune



"I came up with the concept of Miss Fortune in 2005. At first I was just hand making a small selection of rockabilly clothing, selling though my website and online auction sites and working from my garage.

I got out of education in 2006 and began to set up the business on a bigger scale, in 2007 I got my first premises and began taking wholesale orders from shops in the UK and Europe in early 2008.

These days the clothing is made at a manufactures in the UK and sold as far afield as New Zealand and the USA."

- Laura, Miss Fortune [23/6/16]




photo of Miss Fortune leopard print


 Photo of london edge rockabilly clothing stand

Laura, Miss Fortune owner/designer, 2012, at a friend's wedding.
With two of my favorite ladies, Miss Zara Ann & Frankii Wilde at the London Edge trade fair 2012.

In July 2015 we celebrated the 10th birthday of Miss Fortune!

Click the image below for a blog post with stories and photos from those first 10 years!

10 years of Miss Fortune Blog



We also filmed a little behind the scenes tour of our office here in the United kingdom:

 (we have since moved from this office)


Design & Concept:



"The inspiration for my designs comes from all over the place, sometimes I am just inspired by an interesting fabric or trim I find. I am also inspired by people that I know, I like to design my outfits with someone I know in mind, I think "what would they look great in?" and I try to design something for them, something that complements their style or figure. I think designing with real people in mind makes my clothing more appealing and practical. I also look at pictures from the forties and fifties for inspiration and sometimes I put certain music on to help me design a certain style of garment, for example I might listen to the Stray Cats while I am designing rockabilly clothing!!

I try to design my clothes to suit a range of figures and I am focused on flattering the figure and making the most of a girls curves! I always try to use the best quality fabric that I can and I am very concerned about providing good quality garments that are worth the money. I really want to make people happy with my clothing so I often take peoples suggestions on board about what problems they have with clothing and what types of clothing they have trouble finding" - Laura, Miss Fortune [20/7/2015]

Pinterest has become a great place to source inspiration these days, check out our boards at :




Photo of inspiration, rockabilly, psychobilly


 Photo of original Miss Fortune outfit

A pile of possible sources of inspiration in the studio!

Pretty much the first outfit I designed for Miss Fortune!
Photo by: Natalie J Watts.
Copyright 2007
Model: Miss Zara Ann.



Answers To Question People Often Ask



Q. What is your educational background?
Varied! I started off studying architecture but despite my love of buildings I had a change of heart and switched to a degree in Sustainable Design & Practice (Eco 3D Design to you and I!), after making some stage costumes for my final piece I decided fashion was the way forward and followed up my degree with an HND in Fashion Technology!


Q. Is your clothing hand made / Where is your clothing made?
No, our clothing is not hand made, it is manufactured in the UK.


Q. Do you do custom made clothing/custom sizing for your designs?
A. Unfortunately I no longer have the time to offer this kind of service.


Q. Do you offer work experience placements?
Unfortunately I am unable to take people on for work experience. I hate to turn people away but I wont do it unless I can be sure we could offer a good experience where people would actually learn something useful, not just get stuck making the tea or doing some photocopying! At this time our premises is too small and we are too busy to give the time required to make a good placement.


Q. Are you looking for any new models?
A. I do have regular models that I tend to stick to but I am always open to hearing from new models in case one of our regular models can't make a shoot. We have two shoots a year so if I am looking for models it will be around November or May time. I don't use any models under the age of 18.



If you would like to ask a specific question you can Contact Miss Fortune

You can find lots od information relating to ordering on our
Customer Information page

For information on sizing go to our
Sizing Chart